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Intermarché invests €200 million in Portugal

Intermarché invests €200 million in Portugal

Intermarché is planning an extension in the Portuguese market and is aiming to increase its market share (currently set at 9.2 percent) through new store openings and a price reduction strategy.
ISN Magazine writes that “With an “ambitious” investment plan, Intermarché plans to allocate €200 million for the opening of 105 stores and the creation of 3,150 jobs by 2023. Last year, investment was around € 30 million at the opening of nine points of sale and this year should rise to €60 million, materialized in 15 stores.”

Intermarché will invest €11 million in the expansion and modernisation of the Alcanena base and €3.5 million in the expansion of the Cantanhede in order to keep up with the growth of the network.

Simultaneously, the plan of the Os Mosqueteiros Group´s food brand also includes modernising its already existing shops, as well as having the new urban-profile Intermarché Express format feature four more units by 2023, joining the existing two units.