COPENHAGEN: A study of European tourism carried out by the magazine Momentum showed that Denmark’s tourism growth over that period was a stagnant four percent between2002 to 2014,as compared to a 25 percent growth average across 48 Organization for Security and Co-operation in Europe (OSCE) countries. Only Kyrgyzstan, Slovakia, Luxembourg and Cyprus performed worse than Denmark.
Over the ten-year span, Denmark was a much less appealing destination than the other Nordic countries. Iceland saw its tourism jump by 63 percent over the same period, while Finland and Sweden saw their overnight stays increase by more than 20 percent and Norway experience nine percent growth.
Overnight stays in Denmark fell every single year between 2004-2009. Although they have rebounded in recent years, the 23.3 million overnight stays in 2014 still did not match 2003 levels. Denmark’s numbers were particularly affected by a decrease in the number of German families choosing to overnight in Denmark.