BERLIN: Germany’s recorded music market was up 1.8% in 2014, but now we know why: new data reveals exactly how the market managed to buck a global trend to show significant growth.
The majority of the increase in Germany’s income was certainly driven by streaming, which was up 78.6% to €108m.
Indeed, as you can see in the graphs below, the idea that streaming is somehow not ‘taking off’ in Germany is palpably not true. This is its second stellar year of growth in the market – in 2013, revenues from the sector increased 91%.
But streaming is taking its time to challenge other formats: in 2014, streaming contributed just 8.2% of the total market – which was worth €1.48bn – with less than half the contribution of downloads.
Because of these streaming gains, digital music contributed €371m to the German recorded music industry in 2014, up 13.1% and now accounting for 25% of the overall business.